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Antonio Luiz SeabraChairman of the Board of Directors of Natura Cosmetics
Country:
 Brazil |
Content:
- Biography of Antonio Luiz Sibra
- Early Life and Education
- Founding Natura Cosmetics
- Establishing Natura Cosmetics
- Natura Cosmetics
Biography of Antonio Luiz Sibra
Antonio Luiz Sibra was born in 1942 in Brazil. He is the owner of a major company that specializes in the production of cosmetic products. In 2008, his capital reached 1.2 billion dollars.
Early Life and Education
Sibra obtained a higher education degree in economics from the university. He began his entrepreneurial pursuits at the young age of 15. For eight years, he worked at Remington Rand, a company involved in the manufacturing of typewriters and calculators.
Founding Natura Cosmetics
In the early 1960s, Sibra decided to start his own business. He chose to create a company that would specialize in the production of various cosmetic products. Initially, the company started as a tiny laboratory where young scientists worked on the formulas for future popular cosmetics. This laboratory became the starting point for a multi-billion dollar business.
Establishing Natura Cosmetics
In 1969, Antonio Luiz Sibra, along with several partners, founded Natura Cosmetics. It was decided that the company's products would be sold through beauty consultants or trade agents. A wide range of creams and decorative cosmetics were developed, which quickly gained widespread recognition and consumer love in Brazil. Currently, Sibra holds the position of Chairman of the Board of Directors of Natura Cosmetics.
Natura Cosmetics
Natura Cosmetics has established itself in the Brazilian market as a producer of high-quality and affordable cosmetics. For almost 40 years, it has delighted its customers with luxurious cosmetic products. Apart from Brazil, Natura Cosmetics products are distributed in countries such as Argentina, Chile, Bolivia, and Peru. According to statistics, in 2003, the assortment of products offered reached 510 items.
The company offers a wide range of cosmetic products for both women and men, regardless of their age. This includes various body care, face care, and hair care products. Personal hygiene products and aromatic bath oils are particularly popular. Additionally, several lines of decorative cosmetics have been developed to meet the demands of even the most discerning customers.
