Mike Sarow
USA- Biography of Mike Sarow
- The Inception of the Idea
- The Development of Kapture
- The Kickstarter Campaign
- The Purpose of Kapture
- The Future of Kapture
Biography of Mike Sarow
Mike Sarow is an American developer and the creator of the Kapture bracelet. The Kapture bracelet is designed to save those fleeting thoughts or phrases that often slip away from our memories. This small device can hold the last 60 seconds of a conversation and can be easily saved with a simple press on the top panel. According to the developers, the Kapture bracelet stands out from other devices because it requires genuine interest in the conversation or life around you to be used. Without this interest, it is simply a rubber bracelet that doesn't even display the time.
The Inception of the Idea
Mike Sarow's journey began during a car ride in California with his friend. His friend was engrossed in his story, speaking without pause, and Mike was captivated by the tale. As soon as his friend finished, Mike jokingly slapped his wrist and said, "Cut! Next episode!" Both of them laughed at the remark, but in that same moment, Mike decided to create a device that could record the events of the last minute. He realized how much could be said in just 60 seconds, and he wanted to capture those moments. This idea eventually became an obsession for Mike, as he found himself wanting to slap his wrist more often to record the events around him.
The Development of Kapture
Mike explored different ways to implement his idea. Initially, he considered having a device that would start recording with a press of a button, but he realized that people often speak differently when they know they are being recorded. Additionally, Mike was uncertain about being recorded without his knowledge by strangers or even friends. Gradually, the concept of the Kapture bracelet took shape and nearly became a reality.
The Kickstarter Campaign
The Kapture project gained significant attention and support on the crowdfunding platform Kickstarter. It raised over $162,000 from thousands of backers worldwide. People started envisioning various ways to use this innovative device. Musicians saw it as a means to preserve lost riffs and melodies, writers saw it as a way to capture sharp metaphors or ideas for future works, and professional journalists saw it as an invaluable tool for interviews. The idea resonated with people, but Mike remained reserved about the project's success. He believed that people did not fully grasp the essence of the Kapture bracelet, which was about living in the present and truly listening to every word.
The Purpose of Kapture
For Mike, the ultimate goal was not financial profit but rather an attempt to draw people's attention to the world around them. He wanted them to see and hear the unique and incredible cacophony beyond the screens of their electronic devices and phones. In many ways, the Kapture bracelet served as a life trainer or, as Mike called it, an "antidote" to the detachment caused by modern technology. The Kapture bracelet, with its ability to capture fleeting moments, encouraged people to be more present and appreciate their surroundings. Mike believed that once people learned to live in the moment, the need for the Kapture bracelet would diminish.
The Future of Kapture
Currently, the project is in its final stages, and it is expected that the Kapture bracelet will be available for purchase in 2015. Mike Sarow's vision of a device that enables people to "live and listen" has gained significant attention and support, highlighting the desire for a more present and connected society.
