Oliver Bernhaym Businessman, watch company Country: Switzerland

1. Biography of Oliver Bernheim
2. Entrance into the Russian Market
3. Distinctive Features of 'Raymond Weil'
4. Russian Customers and Preferences
5. Tradition and Innovation
6. Jubilee Series

Biography of Oliver Bernheim

Oliver Bernheim is a businessman and the son-in-law of Raymond Weil, the founder of the watch company 'Raymond Weil'. He played a significant role in the success and development of the company.

Entrance into the Russian Market

Oliver Bernheim visited Moscow and satisfactorily fulfilled the curiosity of the press representatives. At the time of 'Raymond Weil' entering the Russian market, it was relatively undeveloped. However, over the course of 15 years, the watch market in Russia has been built from scratch, with 'Raymond Weil' playing a crucial role in its development.

Distinctive Features of 'Raymond Weil'

'Raymond Weil' stands out among its numerous competitors by producing watches that are not only timepieces but also works of art and jewelry. The company takes pride in its reputation, which has been established over 15 years, and each new model released under their brand logo only confirms their excellence. 'Raymond Weil' has also earned independence, allowing its craftsmen to experiment without the need to conform to others' opinions. These experiments have proven to be highly successful.

Russian Customers and Preferences

Russian buyers differ significantly from their European counterparts, particularly in their desire to purchase expensive watches as a display of luxury. Men, in particular, prefer large watches with distinct details and round dials, while women prefer to purchase what was traditionally considered classic men's models. However, traditional "women's" watches have not lost their popularity and may regain it in the future.

Tradition and Innovation

'Raymond Weil' takes pride in its long-standing traditions and successfully adapts to the latest trends. The company's designers do not simply chase after the latest fashion trends but often create new trends themselves. Oliver Bernheim emphasizes the importance of comfort in choosing a watch, urging buyers not to prioritize fashionable novelties.

Jubilee Series

To celebrate the anniversary of the company and Raymond Weil himself, the company's master craftsmen decided to release a new limited edition watch series called 'Shine'. This series is exclusively designed for women and features gold watches adorned with diamonds. Only 99 watches were produced, and of those, only 3 will be available in Russia. The unique watches also bear the signature of Raymond Weil on the back.