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Alberto KordaCuban photographer
Date of Birth: 14.09.1928
Country: ![]() |
Content:
- Biography of Alberto Korda
- Early Life and Career
- Unique Style and Career Breakthrough
- Revolutionary Photography
- The Iconic Image
- Legacy and Death
Biography of Alberto Korda
Alberto Korda, born Alberto Diaz Gutierrez on September 14, 1928, in Havana, Cuba, was a Cuban photographer known for his iconic image of Che Guevara, titled "Guerrillero Heroico" or "Heroic Guerrilla."

Early Life and Career
Korda developed an interest in photography when he acquired his father's Kodak 35mm camera and began taking pictures of his girlfriends. Despite working in various jobs, including as a railroad assistant, Korda's passion for photography led him to open his first professional studio in partnership with Luis Pierce. Initially, they photographed events such as banquets, christenings, and weddings, selling the developed prints as souvenirs. Korda's early works were of questionable quality, but he learned from his mistakes and improved his skills by using the correct chemicals during the development process.

Unique Style and Career Breakthrough
Korda's unique style emerged as he distanced himself from traditional photographers and embraced natural lighting in his studio. He became a master of black and white photography and merged his two passions, photography, and capturing the beauty of women. His second wife, Natalia Menendez, was a well-known Cuban model.

Revolutionary Photography
The Cuban Revolution marked a turning point in Korda's career. He became the official photographer for the newly established newspaper, "Revolución," and started capturing images of revolutionary leaders. Korda's relationship with Fidel Castro went beyond that of a photographer and a leader; it was a deep connection that allowed Korda to create not only documentary photographs but also iconic symbols of the revolution.

The Iconic Image
One of Korda's most recognizable photographs, "Guerrillero Heroico," was taken in Havana on March 5, 1960. This image of Che Guevara became a powerful symbol of revolution and rebellion. Although Korda never received any financial compensation for the photograph, he filed a lawsuit in 2000 against the use of the image in Smirnoff alcohol advertisements. Korda believed that the image should be used to promote Che's ideals of social justice, not for commercial purposes that could damage his reputation.
Legacy and Death
Alberto Korda continued to pursue his passion for photography, participating in over 50 exhibitions and receiving numerous awards throughout his career, including the Cuban "Palma de Plata" and "Olorum Cubano" awards. He passed away on May 25, 2001, while attending his exhibition in Paris, France, due to a heart attack. Korda left behind a lasting legacy as one of Cuba's most renowned photographers and as the creator of the iconic image that immortalized Che Guevara.