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Diego BinettiArgentine fashion designer.
Country:
 Argentina |
Content:
Biography of Diego Binetti
Diego Binetti, an Argentine fashion designer, has been receiving positive reviews from customers and fashion magazine editors since he launched his clothing line 'Binetti' after being the design director for the brand 'Jill Stuart'. His bold and romantic clothing and accessories now hold a prestigious place in boutiques in New York, Los Angeles, and department stores in Japan.
Early Influences
Diego Binetti's love for women's clothing was instilled in him from an early age. Born into an Italian family and raised in Buenos Aires, Binetti observed his mother's dedication to her work for a bridal house. In her hands, magnificent dresses and gowns were created for women attending special occasions. At the age of seven, Diego helped decorate one of the dresses, and in that moment, he realized why his mother pursued this career and fell completely in love with fashion.
Education and Career
Over time, Diego began learning from his tailor uncle. After moving to Florida, Binetti enrolled in the International Fine Arts College in Miami. In 1955, he traveled to Milan to connect with his cultural roots. He became a student at the Instituto Artistico Dell' Abbigliamento Maragoni and found work as a stylist for photoshoots. After two fruitful years in Milan, Diego arrived in New York with the goal of conquering the fashion industry, introducing his own clothing and premium brand.
Launch of 'Binetti'
It took over a decade before Diego Binetti and his partner, Ada Lee, officially gave birth to the brand 'Binetti' (or 'I love Binetti') in August 2001. Diego became the company's president, and Ada became the vice president. The Spring/Summer 2002 collection was planned to be unveiled after the opening and showcased at the historic Pack Building in New York during Mercedes-Benz Fashion Week. The show made a lasting impression on spectators and critics, placing the collection among those that must not be missed.
Continued Success
Exceeding all expectations, the 'Binetti' brand returned to the limelight with its Spring/Summer 2003 and Fall/Winter 2003 collections. The Fall/Winter 2004 collection was presented in collaboration with the Italian brand 'Giuseppe Zanotti'. After the Fall 2005 collection presentation, the prestigious 'WWD' magazine, known as the fashion bible, hailed Binetti's collection as the most talked-about fashion event. The same magazine continued to praise the 'Binetti' company when the Spring/Summer 2006 collection was released.
In the Fall/Winter 2007 fashion season, Binetti and Lee showcased the 'La Revolution Blue' collection. The success of the 'Binetti' brand consistently grew year after year, and along with it, the boundaries of their business expanded. In the past two years, Binetti exhibited his clothing in both Paris and London. The international achievements and level of growth of the 'Binetti' company were recognized and announced by 'teNeues' publishing in 2007.
In September 2011, the 'Binetti' label launched its subsidiary line, 'LOVE'. The 'Binetti' brand is known for its innovation and ability to leave room for contemplation. Women wearing Binetti's clothing do not lose their individuality but instead transform into true goddesses, gaining additional self-confidence, elegance, passion, and romantic sensuality.
