Jean-Marc Loubier

Jean-Marc Loubier

Director of the Fashion House Celine
Country: France

Content:
  1. Jean-Marc Loubier: Director of Celine Fashion House
  2. Women of Celine: Dreams and Diverse Perspectives
  3. The Collector: Exploring History through Political Posters
  4. Avoiding the Fatigue of Labels
  5. Exclusivity and the Power of Individuality
  6. The Future of Fashion: Pomp or Democracy?
  7. Celine's Humble Beginnings and Iconic Creations
  8. Logo Mania: A Transient Fad

Jean-Marc Loubier: Director of Celine Fashion House

Fashion: A Game of Pretense and Accessibility

"On the one hand, fashion is artifice, or rather the play of artifice as an inherent part of a woman's life. On the other hand, as women have become more financially independent, the cost of luxury goods has remained relatively stable, making them more accessible to a greater number of fashion enthusiasts. Additionally, women have become so accustomed to variety that they can now choose and combine different brands, selecting accessories that fully express their individuality. In this respect, fashion is undoubtedly democratic," explains Jean-Marc Loubier, Director of Celine Fashion House.

Women of Celine: Dreams and Diverse Perspectives

"She is a dream. While she inspires designers, she must simultaneously embody the sensibilities of both clients and journalists. She embraces an active life, is open-minded, curious, and courageous. She is spiritually wealthy, effortlessly navigates any situation, and finds equal pleasure in work and play. She is not necessarily Parisian, but rather a cosmopolitan, equally at home in Moscow, Tokyo, or New York. Even what she wears is irrelevant."

The Collector: Exploring History through Political Posters

"I received a political education, which is why I exclusively collect political posters, many of which are Russian and date back to the late 19th century. For me, politics is not only a social aspect, but also a work of art, a sign of the times. Wherever I travel, my first destination is always a place where I can acquire something new. It's an excellent way to quickly delve into a country's history."

Avoiding the Fatigue of Labels

"A label is merely a guarantee of quality. However, it can have negative connotations when it lacks individuality or craftsmanship. You see, there are brands that scream their names, while we whisper. It's like an intimate conversation between the customer and the company."

Exclusivity and the Power of Individuality

"The whole world is craving exclusivity—what do you plan to do about it?"

"We must strive to avoid standardization and impersonality. There is only one solution, both simple and challenging: pour our heart into every piece."

The Future of Fashion: Pomp or Democracy?

"On the one hand, fashion embodies pomp, or rather the play of pomp as an inherent part of a woman's life. On the other hand, women have become more financially independent, the cost of luxury goods has remained relatively stable, making them more accessible to a greater number of fashion enthusiasts. Additionally, women have become so accustomed to variety that they can now choose and combine different brands, selecting accessories that fully express their individuality. In this respect, fashion is undoubtedly democratic."

Celine's Humble Beginnings and Iconic Creations

"The Celine brand originated in 1945 as a manufacturer of children's shoes. Emphasizing durability, the company did not neglect luxury or comfort. In 1959, they introduced moccasins with the famous 'bridle,' captivating a female audience. In 1963, they released the iconic leather bracelet featuring three intertwined 'bridles,' and in 1966, the equally legendary 'Poni' handbag. The year 1969 marked a pivotal moment with the debut of their first pret-a-porter collection. This collection's allure was enhanced by its association with the bohemian Rive Gauche, the Parisian Left Bank, the traditional birthplace of 'anti-bourgeois Parisian chic.'"

Logo Mania: A Transient Fad

"The autumn/winter collection of 2004/05 can be seen as a reminiscence of the film 'An American in Paris': romantic skirts and dresses, cashmere, fur, tweed, and embroidery—American casual style meets European elegance. Open-toe pumps made of gleaming crocodile dominate the footwear, while the famous 'Boogie' handbags, carried by Madonna, Sharon Stone, Gwyneth Paltrow, and Sarah Jessica Parker, are now available in a burgundy hue. In fashion circles, Celine handbags are referred to as 'status symbols.' However, Celine's President, Jean-Marc Loubier, believes that a label should be modest: "It's hidden in a corner or almost sewn into the lining. May I be stoned for this (with a precious stone, if possible), but I must say: logomania, even with a high percentage of humor, is kitsch. And kitsch is something you get tired of. I believe that the most important characteristic of status-symbol items is that they should not fatigue."

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