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Paul PoiretThe king of Parisian fashion, the most fashionable designer in Paris before the First World War
Date of Birth: 20.04.1879
Country: ![]() |
Content:
Paul Poiret: King of Parisian Fashion
Early Career and InfluencesPaul Poiret, the most influential fashion designer in pre-World War I Paris, began his career at the prestigious House of Jacques Doucet. However, his unconventional ideas clashed with the salon's conservative style. He moved on to Doucet's rival, Worth, but again found his creativity stifled.

In 1904, Poiret established his own firm, which became synonymous with the Art Nouveau style. Inspired by Oriental motifs and the "woman-flower" aesthetic, Poiret's designs challenged prevailing fashion norms. His bold use of vivid colors and exotic patterns echoed the vibrant art of the era.
Triumph and Innovation
Poiret's meteoric rise to fame was characterized by his flamboyant personality and innovative creations. He burned his sketches for evening gowns at Worth and unveiled a collection that revolutionized fashion. Abandoning traditional black dresses, he introduced exotic garments inspired by harems and Eastern cultures.
He also embraced Japanese influences, creating the "Poiret-obi," a loose-fitting robe with wide sleeves. Poiret's groundbreaking designs liberated women from the constraints of the corset, introducing a new era of comfort and freedom.
Decline and Legacy
Poiret's reign came to an abrupt end after World War I. His opulent designs proved too extravagant for post-war society, and he declined to adapt to the democratization of fashion. In 1927, his company closed its doors.
Despite his downfall, Poiret's legacy remains significant. He revolutionized fashion by introducing Orientalism, color, and comfort. His work continues to inspire designers and fashion enthusiasts to this day.