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Sergio AntoniniCo-owner and jewelry designer of the jewelry house "ANTONINIMILANO" |
Content:
- Sergio Antonini: Co-Founder and Designer of ANTONINIMILANO
- Moscow's Appreciation of ANTONINIMILANO's Distinctive Style
- The PortoCervo Collection: Inspired by the Sardinian Oasis
- Innovative Color Combinations
- Antonini's Philosophy of Personal Expression
- Exceptional Quality and Individuality
- Embracing Bold Combinations
- Creative Inspiration and Diversity
Sergio Antonini: Co-Founder and Designer of ANTONINIMILANO
Sergio Antonini, the co-founder and designer of the celebrated jewelry brand ANTONINIMILANO, celebrated the 90th anniversary of his esteemed establishment last year. To commemorate this milestone, a concept store dedicated to the brand was unveiled in Moscow's Smolensky Passage shopping center. This expansion was made possible through the long-standing partnership between ANTONINIMILANO and the Davinchi company.
Moscow's Appreciation of ANTONINIMILANO's Distinctive Style
During his visit to Moscow in May, Antonini expressed his admiration for the Russian capital, where many patrons of his brand showcase their discerning taste and appreciation for the unique Milanese style. During his visit, Antonini showcased the extraordinary Extraordinary Collection, a line that boasts one-of-a-kind pieces, and the captivating PortoCervo collection.
The PortoCervo Collection: Inspired by the Sardinian Oasis
Named after the eponymous resort in Sardinia, the PortoCervo collection was unveiled at the Basel Exhibition. Antonini drew inspiration from the resort's festive atmosphere and its ability to dissolve worldly concerns. Utilizing a distinctive cutting technique, he created a collection that captures the dazzling sparkle of gemstones. Antonini meticulously selected vibrant, summer-inspired colors that brilliantly reflect light.
Innovative Color Combinations
In addition to employing traditional combinations such as iolite, amethyst, and chalcedony, Antonini introduced unprecedented approaches to the PortoCervo collection. Blending rose quartz with smoky quartz, rhodochrosite, and white agate, he achieved a refreshing and unconventional tonal balance. The designer expressed confidence that Russian consumers would embrace both the novel designs, destined to become seasonal trends, and the more classic pieces.
Antonini's Philosophy of Personal Expression
Antonini believes that jewelry should empower individuals to reveal facets of their personality. He was delighted to witness model Alisa Krylova, Mrs. Russia 2010, elevate his PortoCervo collection. According to Antonini, Krylova elegantly complemented brown and pink hues with a combination of white agate, rhodochrosite, and smoky quartz, enhancing her overall allure.
Exceptional Quality and Individuality
ANTONINIMILANO caters to discerning clients who demand perfection and refuse to compromise on quality. The brand's global fan base continues to expand year after year, solidifying its position as a leader in high-end jewelry. Antonini observed that Italian and Russian women share an intuitive understanding of their aesthetic needs when purchasing jewelry. However, he noted that Russian women tend to favor traditional designs and established norms.
Embracing Bold Combinations
While recognizing the value of classic pieces and coordinated sets, Antonini encourages individuals to embrace individuality through bold and original combinations. He emphasizes the importance of avoiding excessive ornamentation and celebrates the versatility of the PortoCervo collection, which allows for individual accessories to make statements on their own. The color palette ensures that different pieces complement one another seamlessly.
Creative Inspiration and Diversity
Guided by his emotions and an innate sense of style, Antonini incorporates a wide range of hues and gemstone cuts into his designs. Blending creativity with the latest trends, ANTONINIMILANO produces exceptional collections that include Malibu, Antarctika, Panama, and the unparalleled PortoCervo.
