Francois Thibault President of Tissot Country: Switzerland

Biography of François Thiébaud

François Thiébaud is the President of Tissot, a renowned watch company known worldwide for the highest quality of its products. Born in France, François grew up just 60 kilometers away from Switzerland, where Tissot originated. He has been closely connected to watches since his childhood.

With over 30 years of experience in the watch industry, including 11 years at Tissot, François has amassed an impressive collection of watches. However, he understands that collecting watches is not about acquiring timepieces for everyday wear but rather making interesting and prospective investments.

Tissot, with its more than 150-year history, combines classic traditions and decades of craftsmanship with the latest technologies. The company has been at the forefront of innovation, introducing unconventional techniques and materials to the watchmaking industry. François has played a significant role in experimenting with new methods, such as the introduction of navigator watches with 25 time zones and watches with touch-sensitive dials. Tissot also incorporates materials like mother-of-pearl, ceramic, and even granite into their products alongside traditional materials.

While Tissot watches are known for their innovation, the brand also caters to a wide range of social groups, ensuring that their timepieces are accessible to all. The prices of Tissot watches vary, with some models made of platinum costing as much as $13,000. However, true luxury watches, especially classic models, are associated with another project of the Swatch Group, Breguet.

François Thiébaud's visit to Russia not only involved presenting exclusive Tissot watches to Russian fans of the brand but also included meetings with journalists. He took the opportunity to share his passion for watches and the dedication of Tissot to producing high-quality timepieces.

Regardless of the price, François believes that the most important aspect of a watch is whether it appeals to the wearer and fulfills its primary function of measuring the continuous passage of time. He encourages individuals to rely on their own taste and preferences when choosing a watch, whether it is for everyday use or as part of a collection.

Overall, François Thiébaud's expertise and leadership have contributed to Tissot's success in the watch industry. With his dedication to innovation and maintaining the brand's rich heritage, Tissot continues to be a respected name in the world of watches.