Ennio Doris Italian entrepreneur Date of Birth: 03.07.1940 Country: Italy

1. Early Life and Career
2. Founding of Programma Italia
3. Expansion and Rebranding
4. Fluctuations and Achievements
5. Family and Succession

Early Life and Career

Ennio Doris, an Italian entrepreneur, was born in Tombola, Padova, Italy. In 1969, he entered the trading industry as a sales representative for Fideuram. Two years later, he joined Dival, where he steadily climbed the corporate ladder to become head of sales, leading a team of over 700 sales professionals.

Founding of Programma Italia

In 1982, Doris launched his own venture, Programma Italia, with the investment support of Silvio Berlusconi. He convinced Berlusconi to invest €250,000 in exchange for half of the company's shares. Doris's innovative strategy focused on building strong relationships with retail clients while outsourcing fund management to other firms.

Expansion and Rebranding

Under Doris's leadership, Programma Italia experienced significant growth in both sales and investment funds. He expanded the company's offerings to include insurance and banking services, renaming it Mediolanum. In 1996, the company's shares skyrocketed, making it one of Berlusconi's most successful investments.

Fluctuations and Achievements

While Mediolanum faced occasional fluctuations, it remained a thriving enterprise. By 2008, Doris was ranked 573rd on Forbes' list of the world's wealthiest individuals, with an estimated net worth of $2.1 billion.

Family and Succession

Doris is married and has two children. His 40-year-old son, Massimo, has been actively involved in the company's operations and is expected to eventually take over the reins from his father.